The fresh Tasmanian air drifts across the water, rising towards the far-off mountain tops. A deep breath leaves you feeling cleansed and rejuvenated; welcome to Launceston.
A city of rich cultural heritage, Launceston is situated where the North Esk and South Esk rivers meet to form the Tamar River. The second largest city in the state, it boasts magnificent natural attractions, stunning architecture and a deep-seated passion for fine food and wine.
When choosing accommodation in Launceston, Peppers offers two distinctive stays, each within easy walking distance of the CBD. Peppers Seaport Hotel enjoys a marina-front location, while Peppers Silo Hotel has been transformed from historic grain silos into a unique hotel overlooking the Tamar River. Together, they provide a relaxed riverside setting with convenient access to Launceston’s dining, cultural and natural attractions, and are only a short drive from Launceston Airport.
Activities & Attractions
First and foremost, Launceston is known for its fine wine and fresh produce.
The nearby Tamar Valley is a renowned cool-climate wine region, offering a range of guided tours and tasting experiences for those who appreciate a fine drop. A delight for wine lovers, the Tamar Valley Wine Route features more than thirty cellar doors showcasing the region’s acclaimed sparkling wines, Pinot Noir and Chardonnay, an essential experience during any visit to Launceston. Beyond wine, northern Tasmania is also celebrated for its boutique spirits, including gin and whisky, with several local distilleries offering tastings and experiences. For those who prefer hops to grapes, James Boag’s Brewery and Du Cane Brewing Co. are both conveniently located within the CBD.
Food plays a central role in Launceston’s identity, with the city recognised as a destination for gastronomy. Set among preserved Georgian streets, its restaurants and bars celebrate cool-climate wines and seasonal local produce, creating dining experiences that are both refined and welcoming. At Peppers Silo Hotel, Grain of the Silos offers a distinctly Tasmanian dining experience, with a menu shaped by local produce and regional flavours, complemented by sweeping views across the Tamar River. Along the marina, Mudbar Restaurant provides a relaxed yet refined waterfront dining option, where guests can enjoy a fusion of modern Australian and Asian-inspired dishes with the choice of indoor or outdoor seating year-round.
For those wishing to source fresh produce directly from the region, Harvest Launceston Community Farmers’ Market, held every Saturday, is a vibrant showcase of northern Tasmania’s farmers, growers and artisans.
For history and architecture enthusiasts, Launceston offers a rich and varied cultural landscape. The Queen Victoria Museum and Art Gallery, Australia’s largest regional museum, presents an impressive collection of art, science and history across multiple heritage sites. Nearby, the Design Centre Tasmania celebrates contemporary design and craftsmanship, showcasing work by Tasmanian designers and makers within a beautifully restored historic building.
Launceston is a city where history, nature, and adventure come together, offering experiences that extend far beyond the city centre. The region’s colonial heritage, spanning more than 200 years, is evident in grand estates such as Woolmers Estate, and the World Heritage–listed Brickendon Estate, where beautifully preserved homesteads and landscaped grounds offer a glimpse into early settlement life. Further afield, the George Town Heritage Trail showcases the city’s maritime and colonial past, while Beaconsfield Mine and Heritage Centre reveals the area’s rich mining history.
For nature and wildlife enthusiasts, northern Tasmania provides unforgettable encounters. Take a Tamar River Cruise to explore the waterway from a new perspective, stroll through the manicured paths of City Park, or visit Tasmania Zoo to meet native species and learn about wildlife conservation via the Tasmanian Devils breeding program. At Low Head, guided penguin tours let visitors watch the region’s Little Penguins return ashore at sunset, while the underground beauty of Mole Creek Caves reveals ancient limestone formations and glow worm displays. Closer to the city, the dramatic landscapes of Cataract Gorge Reserve, with its walking trails, landscaped gardens, and the world’s longest single span chairlift, which extends 308 metres across the gorge offers both adventure and breathtaking views.
Seasonal Activities & Events in Launceston
Launceston is a city to enjoy year-round, with each season offering its own unique blend of nature, heritage, gastronomy, and local celebrations.
Summer brings long, sunny days and vibrant energy. The fragrant fields of Bridestowe Lavender Estate create a sensory playground, perfect for picnics, photography, and leisurely strolls. Launceston’s calendar comes alive with Festivale, a three day showcase of Tasmanian food, wine, craft beer, and live music, and Party in the Paddock, where bold music acts take to the stage under open skies. For a touch of history and fun, the National Penny Farthing Championships draw riders and spectators from across the country.
Autumn bathes the city and surrounding countryside in warm, golden hues. It’s the season of harvest, highlighted by Agfest, Tasmania’s premier agricultural event celebrating local produce and innovation. The striking ‘turning of the fagus’ is a uniquely Tasmanian spectacle, as winter-deciduous fagus trees display fiery reds, golds, and coppers. Cultural experiences continue with the 10 Days on the Island festival, the Australian Musical Theatre Festival, and the Launceston Running Festival, offering something for every interest.
Winter brings crisp air, quiet beauty, and cozy indoor moments. Adventure seekers can hit the slopes at Ben Lomond National Park, just an hour from the city, while the cooler months are perfect for exploring Launceston’s museums, galleries, and heritage sites in a more relaxed way. Winter also
offers special events such as agriCULTURED, celebrating Tasmanian produce, and often featuring an AFL game in Launceston, bringing sport and excitement to the season.
Spring awakens Launceston with fresh blooms, wildlife, and artistic energy. The Junction Arts Festival transforms the city with installations, performances, and community events in unexpected places, while the Tasmanian Craft Fair offers visitors a chance to discover and take home unique handcrafted treasures.
Accommodation in Launceston
No matter the season, Peppers offers two distinctive stays in Launceston, each combining style, comfort, and a prime location for exploring the city and its surrounds.
Peppers Seaport Hotel sits on the site of a historic dry dock, its architecture inspired by the shape of a ship. Stylish and contemporary, the hotel features a subtle nautical theme throughout and offers a range of studios and one and two bedroom suites, each with either city or river views. For those seeking a touch of indulgence, the Marina View Suites provide spacious, elevated accommodation with sweeping vistas of the Tamar River.
Peppers Silo Hotel, a unique Launceston landmark, has been transformed from four historic grain silos into a distinctive boutique hotel. With contemporary design that celebrates the building’s industrial heritage, the hotel offers guest rooms and suites overlooking the Tamar River, blending history, character, and modern luxury.
Both properties are within easy walking distance of Launceston’s CBD and just a short drive from the airport, making them ideal bases for exploring the city’s dining, heritage, and natural attractions.
Whether you’re visiting for a weekend getaway or an extended stay, Peppers provides Launceston accommodation that combines sophistication, comfort, and a true sense of place.